Digital life · Parasocial attachment

How to get over a parasocial attachment, and where iboga fits

What many guests describe after the retreat is a turn back toward the people in the room: the creator, streamer or AI companion still matters, but it no longer holds the center of the day. Since 2012 we have held a medically supervised iboga retreat on the Mayan Riviera near Cancun, Mexico, where a traditional Missoko Bwiti ceremony is paired with therapy and three months of follow-up at home. If a one-sided bond with someone on a screen, or with a chatbot, has grown bigger than you want, you are not alone.

  • 7,677guests welcomed since 2012
  • 24/7physician on site
  • 3months of integration with a psychologist
Cover of the free guide Back Among People

Free guide · PDF

Back Among People

Parasocial attachment: the ceremony, the numbers, the research and how to prepare.

Scroll to explore

How it works

What the retreat offers

A parasocial attachment is not a medical diagnosis, and no study has tested iboga or ibogaine for it. So we never promise to break a bond. What we offer is a supervised opening alongside therapy: days among real people, a long night of reflection held by a tradition and a medical team, then three months of support at home.

How iboga acts on the brain

How iboga acts on the brain

Bonds of every kind, one-sided ones included, lean on the brain's reward and comfort systems; researchers think opioid systems may help underpin social bonding in primates. In theory, the iboga alkaloids touch some of those systems. Noribogaine, the long-lived metabolite of ibogaine, acts on kappa opioid receptors, part of the brain's stress system, while ibogaine acts on the serotonin transporter, which is tied to mood. Animal studies suggest a single dose switches on growth-factor genes in reward circuits.

No study links ibogaine to attachment, oxytocin or bonding, and none has tested it for parasocial bonds. The best human data come from small open-label studies, such as one of 30 veterans published in Nature Medicine in 2024, which had no control group. Read it as theory, not proof. More on the science in how iboga works.

What we have seen since 2012

Back among people, and what guests notice

Since 2012 we have welcomed 7,677 guests. Some arrived with a bond to a creator, a streamer or a chatbot that had quietly become their main company. In that time we have seen a traditional treatment help people with this kind of struggle, sometimes profoundly and lastingly.

Guests describe the shared meals and the fire as the first real company in a while. Some say they went home still enjoying the person on the screen, but calling a friend first. This is our experience, not a clinical study.

Who holds it

A practitioner, a psychologist, a physician

Michael and Cory open and hold the ceremony; Tania, our psychologist with close to a decade at Mexico's National Institute of Psychiatry, screens for what iboga cannot hold and carries the integration; Dr Villarreal keeps the body safe.

  • Michael Cassidy Mboma
    Michael Cassidy MbomaSenior practitioner. Guides the life review after the ceremony.
  • Tania
    TaniaPsychologist. Screening, preparation, integration, weekly calls.
  • Cory Poolman
    Cory PoolmanFormer U.S. Navy SEAL, Bwiti provider. Has been where you are.
  • Dr Paola Villarreal
    Dr Paola VillarrealPhysician. Clears you, leads the protocol, in the room all night.

Safety

Parasocial attachment and iboga: safety

Three things matter most: your mood, the support around you, and an honest medical screening.

Your mind. We screen for depression, bipolar disorder and psychosis. We also ask directly about thoughts of suicide or self-harm. Mania has been reported after ibogaine, even in people with no earlier diagnosis, so a history of either usually means this is not the right path.

The support around you. Deep isolation, or heavy emotional reliance on a chatbot, can be a sign that you need close support. We plan it with you, and integration after the retreat matters even more. If you take an antidepressant, some change how the body clears ibogaine, so any change is planned with your prescriber and our physician.

Your body. Every guest has a medical screening before travel; read how we protect your heart. Tell us every medicine you take, and never stop one on your own. Guests must be 18 or older.

Who it is for

And who should wait

The retreat suits people who want to understand a bond that has grown too big, and who are ready to keep working after.

Why it is hard

Why a one-sided bond is so hard to loosen

A parasocial relationship is a one-sided bond with someone who does not know you: a creator, a streamer, a celebrity, and now also an AI companion. The idea dates from 1956. It is not a diagnosis, and in itself it is not unhealthy; it becomes a concern when it replaces real relationships. Among US adults who regularly get news from influencers, 31% feel a personal connection to one (Pew, 2024).

These bonds form through the same cues as real ones, such as feeling that someone is like you. A review of 120 studies found no clear link with loneliness. Chatbots go further: the US Federal Trade Commission notes they can mimic human emotions and intentions. That leads some users, especially minors, to trust them and form relationships.

How to cope

What helps: stepping back toward people

There is no specific treatment, because this is not a condition. If the bond is crowding out real relationships, the work is on what sits underneath: loneliness, low mood or anxiety. For loneliness, the approaches that did best in a large review worked on unhelpful social thinking, such as expecting rejection. AI companions brought brief relief in one study, but daily sessions for a week did not build lasting gains.

How to stop a parasocial attachment from running your life

Notice what the bond gives you, and name it: company at night, comfort after work, the feeling of being understood. Then look for one human source of the same thing, even a small one: a call, a class, a group. Set limits on viewing or chat time, and turn off notifications from the account or app.

If your mood has dropped, or you feel you cannot cope without the bond, see a therapist. For teenagers, Common Sense Media advises no AI companion use under 18. If the feed is part of it, read our page on how to quit social media. If loneliness sits underneath, see our page on loneliness and meaning.

If you need someone now

If you are thinking about ending your life, call or text 988 in the US, or 9-8-8 in Canada, today. In the US you can also chat at chat.988lifeline.org or text HOME to 741741. For free referrals to mental health care in the US, call the SAMHSA National Helpline at 1-800-662-HELP (4357); it is not a crisis line.

Dates

Next retreats

Open retreats and the dedicated veterans' dates. Eight guests each; full list on the schedule.

The people who know you are worth the risk of being known. Come as you are; we will hold the night with you.
The Bwiti Life team

Pricing, US dollars

  • Seven days, two ceremoniesfrom $5,800
  • Ten days, three ceremoniesfrom $8,300
  • Fourteen days, three or four ceremoniesfrom $11,600
  • Private room+$600 to $1,200

All inclusive from Cancún airport: screening, ceremonies, room, meals, three months of follow-up. All payments are final, see the terms. Full pricing.

Questions about parasocial attachment

Straight answers

What is a parasocial relationship?

A one-sided bond with a media figure who does not know you, such as a creator, a streamer or a celebrity. The term was coined by Horton and Wohl in 1956. Today it also covers bonds with AI companions.

Are parasocial relationships unhealthy?

Not in themselves. They become a concern when they replace real relationships, sleep or work.

Do lonely people form more parasocial bonds?

A review of 120 studies found no significant link between parasocial bonds and loneliness. These bonds form through the same cues as real ones, such as feeling that someone is like you.

Can you form a bond with an AI?

Many people do. Nearly 3 in 4 US teens have used an AI companion, and about a third chose one over a person for a serious conversation (Common Sense Media, 2025). Research on what this means is early.

Do AI companions help with loneliness?

In one study they brought short-term relief similar to talking with a person, but a week of daily sessions did not build lasting gains. The researcher says AI should not replace people or therapy.

How do I step back from a parasocial attachment?

Set limits on viewing or chat time, find one human source of what the bond gives you, and see people in person. If your mood suffers, talk to a therapist.

Does iboga break parasocial attachments?

No study has tested iboga or ibogaine for parasocial bonds or AI companion use, so we do not claim it does. What we offer is a supervised night of reflection inside a tradition, with a psychologist before and after, among a small group of real people.

Is there an age limit?

Yes. Guests must be 18 or older. For a teenager attached to a creator or an AI companion, a counselor or family doctor is the right first call.

Bring back your inner fire

You've carried this long enough. Start with a conversation with our medical team.

Free guide, PDF

The Bwiti Life guide

  • Who holds your ceremony
  • The tradition and the medicine
  • What the research shows
  • How to prepare, day by day
This package is for
Program length